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Kimberly-Clark Donates $35,000 to the League

You may know Kimberly-Clark Corporation for its iconic products like Kleenex and Huggies, but K-C played a central role in the creation of a new brand known by bicyclists across America: the National Bike Challenge.

As we announced on Friday, K-C employee Rob Gusky was the inspiration behind the friendly online competition, which started as a corporate program in 2008, expanded to a Wisconsin-wide initiative in 2011 and then blossomed into a national effort this summer that united 30,000 bicyclists to ride more than 12 million miles.

Andy Clarke (right) recognizes Rob Gusky with a Bicycle Friendly America Leadership Award (Photo by Stephanie Pereira Da Silva)

But Gusky isn’t alone in his commitment to national bicycle advocacy. At the start of the Challenge, Kimberly-Clark pledged to donate 10 cents to the League for every mile logged. Last week, League President, Andy Clarke, and executive Vice President, Elizabeth Kiker, traveled to K-C headquarters in Wisconsin to recognize K-C’s leadership during the Challenge (#1 in the jumbo business category!) and receive a generous donation of $35,000.

(From left) Stephanie Pereira Da Silva, Suzanne Schroeder, Andy Clarke, Elizabeth Kiker, Rob Gusky, Jeff Curtain, Peggy Ward, Kyle Kappes (Photo by Kimberly-Clark)

Thank you to Kimberly-Clark for their vision and commitment to cycling — and incredible support of bike advocacy!

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