Free Webinar: The Economic Impact of Women Bicyclists
Jay Townley has a long history in the bike industry — and a clear call for its future.
With more than 40 years of experience in the field, including more than two decades as an executive at Schwinn, Townley understands the business of bikes. Now a senior partner at the Gluskin Townley Group, which conducts the national American Bicyclist Survey, he also has insight on the other side of the coin — what makes consumers tick.
And his key take-away from the 2012 survey? Women are the new majority… so stop pink-washing!
This year at the National Bike Summit and the Women’s Bicycling Forum, we’re highlighting how Bicycling Means Business — creating jobs, boosting economic development and making our communities stronger. To get you geared up, we’ll explore the “Economic Impact of Women Bicyclists” on our next Women Bike webinar with Jay Townley and Elliot Gluskin on Wednesday, February 27th, at 2 p.m. Eastern.